There’s nothing else like Roobrik in senior living.

Starting with a simple tool you add to your website, Roobrik builds occupancy and generates highly qualified leads by using decision science to help prospects and families make senior living decisions sooner.

Reach and convert prospects who are “stuck.”

Families in crisis are driven by uncertainty, guilt, and confusion. They follow a predictable online research pattern but often bounce from website to website without reaching out. Roobrik gives prospects what they need to move forward, and to do it with you.

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Our name may be funny, but Roobrik delivers serious results:


20-40% more

web visitors opt-in as leads




7-9 minutes

more time spent on site




23+

personal profile points shared




Up to 2X higher

move-in conversion rate



So much more than a survey.

Roobrik looks like a friendly, conversational survey, but under the hood it combines the power of medical decision science and AI-driven “recommendation engines” to help providers:

  • ✔︎ Accelerate informed decisions.
  • ✔︎  Build trust with unbiased information.
  • ✔︎   Manage expectations and give families personalized guidance.

We power leading market innovators.

Roobrik supports nearly 50 regional and national senior care companies at all levels of service — independent and assisted living, memory care, and home care. Select partners include:

Schedule a demo today!

About Roobrik

Roobrik online decision science assessment tools help older adults and their families think through care and living options with confidence. Communities that include Roobrik on their sites see 20-40% more online leads, increase time on their branded site by seven to nine minutes, and arm sales with 20+ additional data points about each lead. Setup is quick and easy. Pricing is straightforward and value-based. Schedule a demo to find out more.