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February 28, 2022 Understanding the Senior Living Buyer’s Journey

The buyer’s journey isn’t linear or predictable. Especially in senior living. That’s why it’s crucial...

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January 24, 2022 Who takes the Roobrik assessment? You may find the data surprising.

We often get asked about the makeup of the user segment that engages with Roobrik...

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February 26, 2020 Anatomy of Our Assessment: Understanding Why You’re Here

This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...

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January 27, 2020 Anatomy of Our Assessment: Getting Enough Help?

This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...

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December 9, 2019 Anatomy of Our Assessment: Affordability

This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...

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August 19, 2019 Introducing the Roobrik Widget

Better measurement, flexible branding options, plus faster, easier set up. Have you heard about the...

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April 3, 2019 There’s more than one way to connect with prospective residents

As a recent article in Senior Housing News reports, successful senior living communities are employing...

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March 19, 2019 Introducing Unstuck

Eight years ago this month, our son was born a 26-week preemie. Our fortunes have...

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March 15, 2019 23 Questions: The Science Behind the Survey

Occasionally, as we demo the Roobrik assessment tool, clients and partners express reservations about the...

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