February 28, 2022
Understanding the Senior Living Buyer’s Journey
The buyer’s journey isn’t linear or predictable. Especially in senior living. That’s why it’s crucial...
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January 24, 2022
Who takes the Roobrik assessment? You may find the data surprising.
We often get asked about the makeup of the user segment that engages with Roobrik...
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February 26, 2020
Anatomy of Our Assessment: Understanding Why You’re Here
This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...
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January 27, 2020
Anatomy of Our Assessment: Getting Enough Help?
This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...
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December 9, 2019
Anatomy of Our Assessment: Affordability
This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...
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August 19, 2019
Introducing the Roobrik Widget
Better measurement, flexible branding options, plus faster, easier set up. Have you heard about the...
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April 3, 2019
There’s more than one way to connect with prospective residents
As a recent article in Senior Housing News reports, successful senior living communities are employing...
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March 19, 2019
Introducing Unstuck
Eight years ago this month, our son was born a 26-week preemie. Our fortunes have...
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March 15, 2019
23 Questions: The Science Behind the Survey
Occasionally, as we demo the Roobrik assessment tool, clients and partners express reservations about the...
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