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February 28, 2022 Understanding the Senior Living Buyer’s Journey

The buyer’s journey isn’t linear or predictable. Especially in senior living. That’s why it’s crucial...

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January 24, 2022 Who takes the Roobrik assessment? You may find the data surprising.

We often get asked about the makeup of the user segment that engages with Roobrik...

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August 30, 2021 Roobrik Enters Active Adult Market with New “Is it the right time to downsize?” Tool

Active Adult has exploded in 2021, as older men and women realize the benefits of...

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February 26, 2020 Anatomy of Our Assessment: Understanding Why You’re Here

This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...

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January 27, 2020 Anatomy of Our Assessment: Getting Enough Help?

This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...

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December 9, 2019 Anatomy of Our Assessment: Affordability

This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...

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June 13, 2019 Anatomy of our Assessment: Driving Concerns

  This feature is a question-by-question analysis of our “Is it time to get help?”...

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May 9, 2019 Anatomy of our Assessment: Let’s Talk

This feature is a question-by-question analysis of our “Is it time to get help?” assessment,...

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April 8, 2019 Anatomy of our Assessment: Getting Personal

A couple of weeks ago when we posted a blog about why our assessment tool...

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March 15, 2019 23 Questions: The Science Behind the Survey

Occasionally, as we demo the Roobrik assessment tool, clients and partners express reservations about the...

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